TY  - BOOK
AU  -  Zaltman Gerald, Kotler Philip, Kaufman Ira
TI  - Creating social change
SN  - 0030802628
U1  - 301.24 
PY  - 1972///
CY  - New York
PB  - Holt, Rinehart and Winston
KW  - Social Change
N2  -  Social Change
ER  -