000 00536nam a2200193Ia 4500
008 180116s1972 xxu||||| |||| 00| 0 eng d
020 _a0030802628
082 _a301.24
_bZAL
100 _a Zaltman Gerald, Kotler Philip, Kaufman Ira
245 _aCreating social change
_b
250 _a
260 _aNew York
_bHolt, Rinehart and Winston
_c1972
300 _a676 p.
_b23 cm.
440 _aHolt, Rinehart and Winston marketing series
_v
500 _a
520 _a Social Change
650 _aSocial Change
906 _a8256
_b
_c
999 _c22746
_d22746